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Biblical Principles of Relationship Marketing

“We’re called to a lifestyle of relationships and it’s about one to one connections based on trust, character, unity” – Tom Gay

In this episode, we discuss the biblical principles of building relationships, examples that Jesus modeled to us and how to apply these in your own life.  Tom has spent his life building relationships and started a company called Refer.com to help others take this skill to a new level.

 

Resources

• Better Relationships – Better Business
  • Refer.com – FREE 14 day trial for Eternal Leadership listeners
  • Receive your complimentary information on the 5 Biggest Referral Killers
• This is the system I used to build a $60 million sales organization

Bio

Thomas Gay is a life-long business owner and entrepreneur. His companies have been IT pioneers bringing new solutions to complex business problems. In the 80′s he founded National Decision Systems (NDS), the pioneer in advanced site selection and target marketing tools for major consumer goods companies. Tom’s firm was twice honored with the coveted INC 500 Award and he sold it in 1988 to Equifax (NYSE) of Atlanta, Ga. Today, NDS’ tools are still the industry standard and the company is now owned by A.C. Nielsen.

In 1990, Tom started VistaInfo (VINF-NASDAQ) to deliver real time, geo-targeted property risk info to banks, insurers, realtors and home buyers across the USA. After going public in 1997, Tom was honored in an Individual Investor Magazine cover story (May 1999) where he was called one of the “5 Best Undiscovered CEO’s” in the USA. VistaInfo was named a “Magic 25” company in 1999 and was acquired in 2000 with sales of $80mm to create what is now known as Fidelity National Information Solutions (FNIS-NYSE).