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How to Empower Professional Women
Judy Hoberman is an author, speaker, coach, and radio show host. Fox Business gave her the title “Gender Expert”. And she’s owning it!
She started her career as a door-to-door salesperson. Her very first door was her mom’s… where she got her first “No!”. How could her own mom say “no” to her?!
Her mom shared two things with her, which formed Judy’s entire sales career:
- Just because someone loves you doesn’t mean that they’re going to buy something if they don’t need it.
- Just because someone loves you, it means that they’re going to share you with their friends.
“If I can’t bring value and if I can’t make a difference, I’m not gonna do it.” – Judy Hoberman
Judy went on to apply her sales skills in various industries: commercial roofing, copiers, and insurance. In all those realms, she was the only female in the sales force.
She was told by her male colleagues: “You take too long and you ask too many questions. You’re such a girl… everybody has to be your friend.” To Judy, it simply meant “building relationships”.
After just 3 months selling insurance, her clients came in purely from referrals. She built such strong relationships with all her prospects and clients that they sent her all the business she can handle. She never had to do cold calling again!
You have to open yourself up so that people feel that they get to know you. – Judy Hoberman
Judy discussed some simple steps to build up your career confidence:
- Look at what you’re doing, and decide where your strengths are.
- What part of what you’re doing makes you feel good?
- Where do you know that you can bring value?
If you don’t want to tell people what you’re doing because you’re embarrassed, don’t do it. There’s a reason why you shouldn’t be in there – Judy Hoberman
On the topic of generosity, Judy advised that it’s not all about money. We can be generous with our time. We can also be generous with sincere compliments and kind words.
Listen to the episode to hear Judy’s energetic and empowering voice as she generously shares even more nuggets of wisdom!
What You’ll Learn
- How a “no” from her mom formed Judy’s entire sales career
- How to build confidence
- Why being “humble” doesn’t work in business anymore
- How to find your passion
- One of the key pillars of being a great leader
- What does it actually look like to actually start being generous with our time?
- The difference between affirmations and flattery
- Career advice specifically for women
- How a man can be a champion for women
Resources
- Walking on the Glass Floor by Judy Hoberman
- Success North Dallas
- Walking on the Glass Floor website
- Selling in a Skirt
- Judy Hoberman’s website
Bio
Judy Hoberman, President of Selling In A Skirt, has created a suite of workshops, seminars and coaching programs that take the negativity out of selling. Her 30 years in sales has given her both the knowledge and sense of humor about the gender differences that we should all understand and embrace instead of feeling unable to communicate. Judy’s humorous stories about how men and women sell, manage, recruit and supervise differently will enlighten you in learning how both genders can support each other’s successes in a more productive way.
Judy’s experience includes being an award winning Accomplished Corporate Training Director with extensive experience in training, course development and project management. She is a true entrepreneur at heart with experience both in the Self-Employed and Corporate arenas. She was personally selected by the President and CEO of a large Insurance Company, to move to Dallas to bring her talent in training to the Corporate office and share it with over 100 offices in 44 states showing over 300 agents how to break the mystery of the sales process into manageable pieces and create an authentic selling system. She is working with Insurance companies helping with their diversity and women’s initiatives in the areas of recruiting, training, coaching and mentoring.
She is the author of “Selling In A Skirt”, “Famous Isn’t Enough” and “Pure Wealth”, business books for Professional Women, Sales Executives and Entrepreneurs.
Judy is the host of a weekly radio show on The Women 4 Women Network/iHeart Radio called Selling In A Skirt and is also featured as “The Gender Expert” on Fox News Radio. She has appeared on CNN Headlines, ABC, CBS, CW33 and Good Morning Texas and has contributed articles to Small Business Trends, the Dallas Morning News, Dallas Business Journal, Texas CEO Magazine and appeared on the cover of Exceptional People Magazine. She was recently named as a finalist in the Women of Visionary
